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ACCESSIBLE TOURISM IN THE HUNGARIANCROATIAN BORDER REGION - PRESENTATION OF THE ACCESSABILITY IN BARANYA AND OSIJEK-BARANJA COUNTIES

The central aim of the paper is to introduce the development opportunities of tourism from the perspective of the concept of accessible tourism, examining the key elements that shape the future of accessible tourism through the example of Baranya County (Hungary) and Osijek-Baranja County (Croatian). It is also aimed to foster other research activities related to the field and show a development direction from the perspective of accessible tourism. Providing accessibility is an interdisciplinary science, which develops not only as a research field, but as an industrial and service development practice. Accessible tourism provides touristic products, services and environment which satisfy all members of the population, including those who live with any kind of disabilities, or challenges. Accessibility does not only mean the elimination of physical obstacles, but it is a broad social need for the establishment of equal opportunities, and it is also a potential economic factor of tourism, as the target groups are one of the largest users of the off-season.